Promoting Balanced Lifestyles

America's beverage companies are working together to reduce sugar consumed from beverages in the American diet. From our national School Beverage Guidelines to our Balance Calories Initiative, we are doing the hard work to encourage real and sustainable change in communities across the country.

The Coca-Cola Company, Keurig Dr Pepper and PepsiCo are bringing consumers more choices with less sugar than ever. From sparkling, flavored and bottled waters to zero sugar sports drinks, teas and sodas, consumers are taking advantage of these choices. In fact, nearly 60% of the beverages Americans buy have zero sugar.  Families are looking for more choices to support them in their efforts to find balance, and America's beverage companies are delivering and proud to be part of the solution.

Learn more about how we're working together to support your efforts to reduce sugar at www.BalanceUS.org

 

Leading on Solutions

Industry Efforts

America's beverage companies - The Coca-Cola Company, Keurig Dr Pepper and PepsiCo - are working together to spearhead multiple initiatives that support your efforts to reduce sugar consumed from beverages in your family's diet. Learn more about what we're doing and how we're doing it.

Get the Facts: Today's Beverage Aisle is Different

Soda is not driving obesity in America. Data shows full-calorie soft drink consumption has declined for nearly 20 years, while obesity rates continue to rise. In fact, a USDA analysis shows sugar-sweetened beverages account for less than 6% of the total calories in the American diet. No industry has done more than ours to help reduce sugar and tackle obesity. Get the facts on how America's beverage companies have intentionally transformed the beverage aisle to offer more choices with less sugar.

Creating Sustainable Solutions

America's Beverage Companies are making 100% recyclable bottles and we want every bottle back. Our plastic bottles are made to be remade into new bottles and not end up in oceans, rivers and beaches.