By Katherine Lugar, president & CEO of American Beverage

When it comes to calories, America’s beverage industry has a longstanding commitment to arming consumers with the information they need to help them find…

Did you know that our member companies launched a program in 2015 that aimed to help teens and their parents balance their calories?  The program - called…

America's beverage companies are taking actions to provide consumers more choices with less sugar and smaller portion sizes.  Halfway into our Balance…

We’re over half-way through the spring season and the weather seems to be warming up. Warmer weather means more time spent outdoors where staying hydrated…

America’s beverage companies are committed to supporting families in their efforts to maintain balanced lifestyles. Parents want more beverage options…

The beverage industry is committed to supporting your efforts to find balance. America’s beverage companies are providing more choices than ever before…

As part of the Balance Calories Initiative (BCI), America’s beverage companies are taking action to reduce sugar in the American diet by offering more…

America's leading beverage companies all want the same thing - a strong and healthy America. That's why we're tapping into our strengths in product innovation…

America's leading beverage companies all want the same thing - a strong and healthy America. That's why the beverage industry, including The Coca-Cola…