There are few things more American than Major League Baseball. As Game 1 of the World Series begins tonight, the team here at Sip & Savor want to remind you that America's favorite pastime and America's beverage companies go hand in hand.
Game 1 is a national event, garnering around 18.9 million viewers, according to the New York Times. It's a cultural phenomenon. We all can remember the various slogans and traditions related to this great sport. "Take Me Out to the Ball Game," Cracker Jacks, Babe Ruth and Jackie Robinson are part of our collective memory.
America's beverage companies have been long time supporters of baseball as direct sponsors or through partnerships. For example, earlier this year Snapple, a Keurig Dr. Pepper product, was recognized as Major League Baseball's Official Tea and Juice Drink. Both Coca-Cola and Gatorade, a PepsiCo product, are official sponsors of Major League Baseball. This just proves that America's beverage companies and America's favorite pastime go together like PB&J!
Tonight, we hope you sit back and enjoy the game with your favorite non-alcoholic beverage and savor the memories.